Concept: "Your head feels heavy as you lift it from a pool of your own drool. The buzz intensifies, ads crawl toward the center of your screen like worms marching toward a corpse. Messages from your employers are listed in the background, giving you no quarter...

Family Business is the new gamebook, a.k.a. choose-your-own-path book, for CY_BORG. Dive into a dystopian, ad-ridden world where your choices determine your fate. Along the way, you'll create characters fully ready for use in your CY_Borg games... assuming you make the right decisions and survive corporate hell."

Content: A game book through which to experience the thrill of life in an ultra-capitalist dystopia.
Writing: Wry, tongue-in-cheek narration, with myriad decisions and paths to explore, that can keep a reader grounded amid the crushing immersion of this futuristic hellscape.
Art/design: Single-column text of white on black boxes (with a red/black tech-themed background pattern underneath) as distinctly numbered entries that are consistently formatted with clear heading numbers. Occasionally, in-universe ads are inserted amid the blocks, and on rare occasions there is entry text formatted differently to accent its purpose and exceptional nature.
Usability: Text is (generally) consistently presented, with a hyperlink to each possible destination entry, and breaks from the typical format are visually apparent to function in a way distinct from the typical setup. When dice rolling or specific rules mechanics come into play, they are clearly/directly indicated.